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Contents: |
The promotional/public relations series consists of the general files of the promotions department including advertisements,
tear sheets, marketing files, meeting minutes, and correspondence and memoranda. Material related to Arbitron, Pulse, and
Nielson ratings and surveys and analysis of programming is also located in this series. The contest files include ad copy
for a wide variety of contests, entries, and occassionally photographs of the winners. In 1969, WSB developed the Community
Interest Forum, which addressed broader community concerns and these files include meeting minutes, correspondence, and reports.
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