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Morton Nitzberg Files, Peanut Associates, Inc.

Morton Nitzberg Files, Peanut Associates, Inc.

Descriptive Summary

Title: Morton Nitzberg Files, Peanut Associates, Inc.
Inclusive Dates: 1965-1991
Language(s): English
Extent: 1.5 Linear Feet
Collection Number: RBRL575
Repository: Richard B. Russell Library for Political Research and Studies
Abstract: Morton Nitzberg was a principal in Peanut Associates, Inc., a New York public relations firm that represented peanut farmers in Georgia and Alabama. This collection contains correspondence, reports, market research data, advertising drafts, and information on federal regulations.

Collection Description

Biographical Note

Morton Nitzberg was a principal in Peanut Associates, Inc., a New York public relations firm that represented peanut farmers in Georgia and Alabama.

Scope and Content

This collection contains correspondence, reports, research, and presenations related to Peanut Associates, Inc. representation of peanut farmers in Georgia and Alabama. This includes market research data and ad copy for various peanut products, as well as information on FDA and USDA regulations and the national school lunch program.

Organization and Arrangement

This collection retains the creator's original file organization.


Administrative Information

Preferred Citation

Morton Nitzberg Files, Peanut Associates, Inc. Richard B. Russell Library for Political Research and Studies, University of Georgia Libraries, Athens, Georgia, 30602-1641.

Finding Aid Publication

Finding Aid prepared by Robert Lay, 2024-02-27.


Related Materials and Subjects

Subject Terms

Advertising
National school lunch program.
Peanuts -- Research.

Series Descriptions and Folder Listing

 
boxfolder
0101School Food Service: Legislation, 1974
 
0102School Food Service: USDA-School Lunch Regulations Crisis, 1971
 
0103Talmadge Bill, 1969-1970
 
0104Personalities Political, 1975-1980
 
0105Personalities Sports, 1977-1980
 
0106Personalities Entertainers, 1969-1980
 
0107Personalities Miscellaneous, 1973-1977
 
0108School Food Service: Legislation, 1975
 
0109School Lunch - Candy School Lunch Legislation, 1972
 
0110School Lunch Crisis, 1974-1975
 
0111ASFSA [American School Food Service Association] Nutrition Seminar, College Park, MD, 1974
 
0112Proclamations, 1973-1980
 
0113Readers Digest, Promotion of Article, 1978-1984
 
0114Readers Digest, Peanut Article, 1978
 
0115 The Peanut Market: Problems and Possibilities , 1958-05-15
 
0116The Peanut Growers of Georgia and Alabama: National Marketing Promotion, 1979
 
0117Health Professionals, 1986-1989
 
0118Westchester Foundations, 1988
 
0119Other Foundations, 1987
 
0120Peanut Butter Quality Standards, USDA, 1971
 
0121Peanut Butter - Grades, 1971
 
0122Peanut Butter - Specifications for USDA Purchases, 1975
 
0123Peanut Butter - Standard of Identity, 1977
 
0124Peanut Butter Standard of Identity Hearings, 1965-1966
 
0125School Food Service Legislation, 1976
 
0126Alabama School Lunch Workshops, 1976
 
0127The Peanut Growers of Georgia and Alabama: National Marking Promotion, 1979-1980
 
0128Peanut Overview, 1982-1983
 
0129Peanut Artwork, undated
 
0130Atlanta Peanutrition Week, 1980
 
0131Peanutrition Campaign, 1979-1980
 
0132Peanutrition Commercials, 1980
 
0133Ads, 1980
 
0134Peanutrition Campaign: Back to School Peanutrition Advertising Campaign--Presented to Georgia Commission, 1980-03-20
 
0135Peanut Associates Tax Returns, 1980-1981
 
0136Corporation Taxes, 1980
 
0137Georgia Peanut Commission, 1981-1991
 
0138Digest, 1979-1980
 
0139Peanut Imports-Exports Issue, 1980-1981
 
0140Stand Up, 1980-07-08
 
0141Peanut Butter Consumption Data, 1975-1979
 
0142Fortified Peanut Butter, 1971
 
0143Brochures and Pamphlets, 1972-1983
 
0144Imitation Peanut Butter, 1983
 
0145Peanut Butter Invention, 1964-1965
 
0146Peanut Butter - Old Fashioned, 1975
 
0147Peanut Flakes, 1975-1976
 
boxfolder
0201Peanut History, 1966-1979
 
0202Peanuts and Sex, 1971-1978
 
0203Presentations and Remarks, 1972-1980
 
0204Correspondence, 1972-1973
 
0205[Super Goober Ad Copy], undated
 
0206Peanuts and Progress, by George "Pete" Donaldson, 1965-08-02
 
0207Peanut Butter - Spread (M&M Study), 1976
 
boxfolder
0301Current Background on Peanut Spread Proposal, 1976-1977
 
0302Peanut Spread, PBMA Request, 1978-04
 
0303Peanut Spreads, Final Rule, 1977
 
0304Peanut Spreads, Our Releases, 1976-1978
 
0305Gerber Peanut Spread, 1973-1974
 
0306Peanut Spread Products, 1980
 
0307Koogle, 1974-1975